Sales & Follow-Up ★
Owners call. Answer every time.
In property management, people phone. The firm that answers first is the firm that wins, and most calls that are lost are lost after hours. PMA+ catches them all.
11:42 PM. An owner calls. Routed, texted back, booked for the morning. Caught while the office was closed.
Incoming call
Owner · after hours
11:42 PM
An owner calls your line
After hours. Most offices are closed.
The greeting routes him
Owner, not tenant, not vendor — sent down the right path.
Text back within the minute
With an email fallback for when a text will not land.
Logged as a qualified owner
Two units. Captured, sorted, nothing to chase.
8:05 AM
A callback is booked
He never reached a competitor. You answered first.
The pain
The lead you lost was a real one.
Never landed
Intro texts to out-of-town owners.
~75%
The message simply did not land, and no one knew.
A week of noise
Only two real owners in it.
57 → 2
Easy to miss the ones that matter in a week of contacts.
Unworkable
Saved under a placeholder name.
75%
Unsearchable, unworkable, gone.
The system, running
Every contact, caught and sorted. The real ones, worked.
Here is a real week, running. Owners, maintenance, and applications, each in its own lane, every contact named and deduped so nothing slips. The weekly report tells the honest story: calls logged, qualified owners found, and the number that matters most, missed: zero.
The system · this week
LiveLeads & Sales3
Owner · 12 units
Called 11:42 PM · qualified
Owner · 6 units
Web enquiry · working
Owner · 24 units
Referral · booked
Maintenance3
Unit 4B · leak
Vendor dispatched
Unit 9 · heating
Scheduled
Unit 2A · lock
Closed · owner notified
Applications3
Applicant · 1BR
Screening · references
Applicant · 2BR
Approved
Applicant · studio
Credit check
Call log
- 11:42 PMOwner, out of town, 12 unitsQualified owner
- 9:15 AMTenant, maintenance requestTenant → maint.
- 1:30 PMSupplier, cold callVendor — filtered
- 4:58 PMOwner, referral, 24 unitsQualified owner
57 contacts in. 2 real owners. None missed. We never pitch you raw call volume. We make sure the two that count are caught and worked.
How it works
One place for every lead, and a team that gets sharper.
Every source lands in one place, calls, campaigns, and web, named, scored, and assigned the moment it arrives. Nothing waits in an inbox. An always-on inquiry desk greets owners the instant they reach out, any hour.
Every source captured · auto-named and deduped · instant response with fallback · 24/7 inquiry desk.
Owner call · recorded
Daniel · owner, two units · Tue 4:12 PM
What worked: answered the fee question with a range, then asked who manages the units today. That is the line the whole team learns.
"Asked about switching, booked a walkthrough." The wins become the script the whole team learns from.
Speed to lead, tracked.
Every new owner lead shows exactly how fast it got its first call or text back. The ones waiting too long are flagged before they go cold — because the firm that answers first is the firm that wins.
Pipeline health checks.
Duplicate contacts, texts that never delivered, leads filed in the wrong stage — caught automatically and surfaced before they cost you an owner. The pipeline stays clean without anyone policing it.
Proof
The numbers behind it.
58
New owners
in 12 months
50%
Close rate
on qualified owners